Between January 6 and 8, 2010, several Mexican media, such as the Mexico City-based newspapers La Jornada and El Universal informed that the Instituto Nacional de Antroplogía e Historia or National Anthropology and History Institute (INAH) fined the operator of the well-known chain ‘Starbucks' for "using prehispanic images in some mugs offered in sale at its premises, without proper authorization".

This case has been incorrectly identified as an intellectual property infringement case. Actually, this matter is not related to intellectual property or copyright, but to the special regulations that govern the use and property of the pieces and objects created by the native cultures settled in Mexico before the arrival of the Europeans, generically known as prehispanic pieces and cultures.

The

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